Sought-after lifestyle experts, Elycia Rubin and Rita Mauceri are the proud authors of two empowering style books for women, Frumpy To Foxy In Fifteen Minutes Flat (Fair Winds Press) and Curves Rule and Flat Is Fabulous (Citadel Press).

Elycia & Rita also create fashion, etiquette and lifestyle content for such new media giants as Yahoo! and Amazon.

They are frequent guests on many live and taped television shows including: The Today Show, The View, Good Day Live, Good Morning America, Beauty And The Geek, and E! News. Their advice and tips have been featured in In Style, Marie Claire, Cosmo, Glamour, The New York Times, The Los Angeles Times, People Magazine, The New York Post, and US Weekly.

Elycia and Rita live in Los Angeles.

Elycia Rubin

A recognized trendsetter in lifestyle and entertainment content, Elycia Rubin is an accomplished multi-media producer, writer and television executive.

One of the original founders of The Style Network, Elycia is credited for creating the Lifestyle Department at E! Networks and played a vital role in shaping the content of the network’s popular programming. She developed hit shows, brought high profile on-air talent and lifestyle experts to the network and created strategic alliances with national brands. Elycia was integral in the creation and production of E! and Style’s signature programming including: Fashion Police, Stylemaker, Stripped, The Look For Less, Style Star, Glow, New York Fashion Week and the Live From The Red Carpet awards show coverage.

As Executive Director, Programming and Development for Fox’s 20th Television, Elycia was responsible for the production of new programs for syndication, cable and broadcast. While there she oversaw a stable of pilots and worked on such shows as Ambush Makeover, Design Invasion, Live Like A Star, and Good Day Live.

Elycia was nominated for the prestigious Fashion Group International’s Rising Star Awards and is a regular contributor to People (StyleWatch) and LA Confidential magazines. She has written for many other magazines and websites including: Daily Candy, FashionWireDaily.com, Elite Traveler, and Glam.com.

Rita Mauceri

Rita is a style expert and award-winning television executive with over fifteen years’ experience developing and producing a wide range of programming on fashion, design, travel, and entertainment.

As a producer at E! Entertainment Television, Rita turned out such stylish shows as Fashion File, Rolling Stone Style, Male Models, The Year in Fashion, The Inside Word, and The Makeover Show. She developed and launched a strand of highly successful fashion programming that evolved into The Style Network.

Rita served as Executive Producer for Discovery Channel and TLC. Her top-rated lifestyle programs included the Emmy Award winning series, A Baby Story and the Emmy nominated Interior Motives. Rita reshaped Travel Channel with high-energy series like Destination: STYLE and Adventure Crazy, and groundbreaking documentaries and specials including 101 Things To Do Before You Die, Patricia Hearst’s San Simeon and The Royal Tour with Jordan’s King Abdullah.

Rita was part of an innovative team hired to reinvent and reinvigorate Scripps’ flagship network, HGTV. As Director of Original Programming, she oversaw West Coast development and production. Her slate of hip, contemporary design shows included top-rated series House Hunters and Design on a Dime, along with popular hits Generation Renovation, Dream House, Mission: Organization and specials such as A Baby Story, Top 10 Most Amazing Homes, 100 Ideas Under $100, and Motor Mansions.